Strategy

Key strategic points of
Instinct Ventures

Leverage playbook and systems

Develop, refine, and “copy and paste” our operating playbook and systems to launch new companies.

Launch and keep majority equity

We ideate, launch, and operate our portfolio companies, enabling us to keep majority equity.

Utilize software

Build end-to-end high-quality software with B2C-level UX/UI extremely efficiently, focusing on verticals where quality software is lacking or overpriced.

Build great cultures that retain talent

Develop great cultures and increasing responsibilities where team members are incentivized to stay long-term.

Be wildly efficient

Be highly resourceful and creative in reducing software development and operating costs.

Operational excellence

Maintain operational excellence throughout each organization with white-glove customer service.

Minimize downside

Take calculated risks while protecting downside; utilize debt sparingly and conservatively.

Think independently

Think independently; contrarian thinking is what often leads to undiscovered value.

Portfolio

Existing portfolio shows proven ability to execute on strategy

Team

Tightly-knit team with a long operating history

James Forsyth

Co-founder

Artem Shatalov

Co-founder & Head of Design

Shehan Abid

Head of Software Development

Faizan Shaikh

Operations Specialist